How Your Brand Can Compete with Amazon
Date: 8/1/18 10:45 AM
Category: Holiday, How-to, Trends & Tips

How Your Brand Can Compete with Amazon

How Your Brand Can Compete with Amazon When the consumer and media worlds are focused in on Amazon Prime Day, it’s hard to not get a little bitter. Consumers (and their wallets) flooded Amazon Prime Day with reported sales exceeding the likes of Cyber Monday, Black Friday and last year’s Prime Day.  Going down as the company’s biggest shopping day ever, all eyes were on the 36-hour disc...

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4 Awesome Ideas to Boost Summer Sales
Date: 7/20/18 10:30 AM
Category: Trends & Tips

4 Awesome Ideas to Boost Summer Sales

4 Awesome Ideas to Boost Summer Sales When you mention Holiday sales, merchants typically quiver thinking about the weeks, days and hours leading up to the winter holidays. Just because your traffic may be on summer vacation, doesn't mean your digital commerce store should take a break. Because the Fourth of July fell mid-week, it left retailers and consumers dazed and confused. With man...

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Workarea Merchant Lime Crime Guests on Podcast
Date: 1/9/18 1:00 PM
Category: Trends & Tips

Workarea Merchant Lime Crime Guests on Podcast

We weren’t surprised when the popular Responsive Web Design podcast team asked growing Workarea merchant Lime Crime to guest on it. After all, the booming LA-based cosmetics company has been making mobile shoppers happy since the day they launched on our SaaS platform. Their brand really took off on Instagram and now has 3.3 million followers, so they know the ins and outs of smartphone ...

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7 Habits of Highly Effective Ecommerce Teams
Date: 1/3/18 10:15 AM
Category: Trends & Tips, Ecommerce Teams

7 Habits of Highly Effective Ecommerce Teams

Changing banners, launching new products, organizing site releases and optimizing merchandising shouldn’t require outside help. When ecommerce technology empowers non-technical business users to take full control of digital and customer experiences, online merchants unlock a hidden source of efficiency, profitability and growth. What habits help lean ecommerce teams punch above their wei...

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How to make sure your biggest days don’t become your biggest nightmares.
Date: 11/29/17 4:03 PM
Category: Trends & Tips

How to make sure your biggest days don’t become your biggest nightmares.

A Q&A with WebLinc co-founder and CTO, Jason Hill, on Workarea's underlying infrastructure and how it supports our customers’ highest revenue days. Q: What factors did you consider when determining Workarea's hosting infrastructure? A: Many retail teams selected Workarea as their commerce platform because of its proven ability to scale. We’ve got many customers whose businesses are highl...

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Merchants on Workarea Beat Black Friday Mobile Records
Date: 11/28/17 11:20 AM
Category: Trends & Tips, Holiday

Merchants on Workarea Beat Black Friday Mobile Records

This is part 3 of our ongoing coverage of the 2017 ecommerce holiday season provided by our 24/7 Commerce Intelligence Unit. Part 1 covered how the 700+ sites on Workarea performed November 1-22. Today, we explore how Workarea merchants made the most of mobile on 2017 Black Friday.   Workarea Customers See Greater Mobile Wins than Industry Although it's been said, many times, many ways, ...

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Workarea Customers Break Thanksgiving Ecommerce Records
Date: 11/25/17 2:05 PM
Category: Holiday, Trends & Tips

Workarea Customers Break Thanksgiving Ecommerce Records

Welcome to part 2 in our ongoing coverage of the 2017 ecommerce holiday season from the 24/7 Workarea Commerce Intelligence Unit. Part 1 covered how customers outdid projections November 1-22. You may have seen some Thanksgiving data plus our comments in this Internet Retailer story. Dig in below to see what Thanksgiving 2017 delivered and the details behind the numbers for the hundreds ...

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5 Ways to Generate Consumer Shopping Reviews
Date: 11/8/17 2:35 PM
Category: Trends & Tips

5 Ways to Generate Consumer Shopping Reviews

It’s hard to believe, but the holiday shopping season will soon be upon us. And it promises to be another busy one for brands and retailers. According to the National Retail Federation, holiday retail sales are expected to increase between 3.6 and 4 percent in November and December of this year, compared to the same period in 2016. You’ve likely done a number of things to prep for the in...

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