How to Evaluate an Ecommerce Content Management System You know that you need to create rich and compelling shopping experiences to attract and keep your customers. Add to that the fact that your digital team is heavily invested in content marketing but aren't the most technical of users. While there are a number of ecommerce platforms on the market that will satisfy some of your needs, ...
10 Tips for Complying with Sales Tax Regulations Our friends at Avalara shared this important set of tips for complying with sales tax regulations. Tax is something none of us can push to the side. It's incredibly important to know what you're doing, but we know it's easy to get confused. Read on to learn more from the experts at Avalara. There’s nothing sexy about sales tax compliance...
How to Avoid a Catastrophic SEO Ecommerce Site Migration Moving your website to a new ecommerce platform is a sign of progress. Your business is growing quickly, and you've outgrown your current platform. But that growth often comes with a side of anxiety. While a fantastic growth opportunity, replatforming might have you concerned about unintended side effects. You want to replatform y...
How Your Brand Can Compete with Amazon When the consumer and media worlds are focused in on Amazon Prime Day, it’s hard to not get a little bitter. Consumers (and their wallets) flooded Amazon Prime Day with reported sales exceeding the likes of Cyber Monday, Black Friday and last year’s Prime Day.  Going down as the company’s biggest shopping day ever, all eyes were on the 36-hour disc...
4 Awesome Ideas to Boost Summer Sales When you mention Holiday sales, merchants typically quiver thinking about the weeks, days and hours leading up to the winter holidays. Just because your traffic may be on summer vacation, doesn't mean your digital commerce store should take a break. Because the Fourth of July fell mid-week, it left retailers and consumers dazed and confused. With man...
We weren’t surprised when the popular Responsive Web Design podcast team asked growing Workarea merchant Lime Crime to guest on it. After all, the booming LA-based cosmetics company has been making mobile shoppers happy since the day they launched on our SaaS platform. Their brand really took off on Instagram and now has 3.3 million followers, so they know the ins and outs of smartphone ...
Changing banners, launching new products, organizing site releases and optimizing merchandising shouldn’t require outside help. When ecommerce technology empowers non-technical business users to take full control of digital and customer experiences, online merchants unlock a hidden source of efficiency, profitability and growth. What habits help lean ecommerce teams punch above their wei...
A Q&A with WebLinc co-founder and CTO, Jason Hill, on Workarea's underlying infrastructure and how it supports our customers’ highest revenue days. Q: What factors did you consider when determining Workarea's hosting infrastructure? A: Many retail teams selected Workarea as their commerce platform because of its proven ability to scale. We’ve got many customers whose businesses are highl...
